So Now What?

In the Winter issue of Adventure Park Insider, we explored some of the issues around diversity. We looked at and redesigned our limiting beliefs, and took on the challenge of shifting the familiar outdoor industry mindset to become more accepting. So what do we do now?

It takes work to put ideas into action. In my work as a consultant, I often get asked, “How do we find the people? How do we invite the people?” Yes, we want diverse representation among our staff, and yes, we want a more diverse client base. But how do we find them way out here in [insert rural area]? How do we create trust and have people know that it is safe for them to come here both physically and emotionally? How do we engage with the community?

Continued at Adventure Park Insider